Ep 7: Gin and Bots (pt 2)

September 16, 2025

This week we continue our exploration of how AI is changing the way we create, connect, and work. The conversation is from our real questions about what’s gained and what’s lost. In this episode, you'll hear:

The parallels between AI’s rise and earlier shifts in creative industries.
How using AI can shift the balance between doing the work and living your life.
What “authenticity” means when technology is part of the creative process.
The flood of content and whether more actually means better.
The moral and practical trade-offs of outsourcing parts of your work.
Why human connection still matters most, even when tools get smarter.

You’ll leave this conversation with a clearer way of thinking about AI—where it helps, where it hurts, and what that means for your own work and choices.

For the full show notes visit: https://besuperabound.com/coachingmixer/ep-7-gin-and-bots-pt2

Episode Transcript

Yeah. And like I also there is a part of me that's like in a vacuum with like a different political landscape. I could conceive of a world in which it's like let's collaborate fully with AI. Let's see what it can do and what it can't do. Let's take care of like human needs and then focus on that. I know we do not live in that world. Um, so it is an interesting idea and this idea of like coaches needing to get better to think I think in my mind like what getting better means is like being radically present with the clients like the wrote questions that we learned in training. Flossing your teeth isn't going to fly. Flossing your teeth isn't going to fly. Oh my god.

10 years ago. Totally fine. Mhm. Yeah. We just had to change our thoughts about it as clay, right? Oh my god. But I mean, so I mean the thing I can kind of compare it to is um like when we were young, I remember like I started working in the music industry and this was like kind of just like post the Napster era where people were like uploading music illegally to whatever um to each other. And then like YouTube came on the scene and people were posting on YouTube and then getting famous. And the music industry was really rocked by that because they were like it's not legitimate if you don't have a record deal. It's not legitimate if we don't we as the very few don't own your pathway to success. Pay your dues through us. and something like there's a lot of scary things about AI. I think there's a lot of unethical things about AI, but I think it is also a way for someone who doesn't have 40 hours a week to invest in a new business to be able to start a business without $100,000 or like a some investor. they can actually bootstrap this in a way that doesn't I'm always thinking about like the the the the personal impact and like you don't have to now work eight hours a day to build something and struggle and grow go bankrupt in the way that a lot of people I know did even just like five years ago, right? when you can get three hours back because you can now write a blog post based on your past work in five minutes and then edit and then add in your ideas and make sure the tone is right. Like you become a kind of a manager of your business rather than the doer, the visionary, uh the oversight. Like there's just so many hats that entrepreneurs wear. And I get really excited thinking someone could go take a nap. Someone could go for a walk instead of spend more time in the chair. So I think there's like there is that element of like it could it could become good for the world and it could become good for humans if we're thoughtful about how we use it. Mhm. The l in me was so at war with myself when you were saying that because I was like yes naps yes walks but I was also like feeling a sense of panic and overwhelm at just like a barrage of content that's been AI generated and like who is reading that and like if we have this like ease of outpouring all this content with way less thought and I don't even know if I believe this but I'm just going to say it. Um, are we flooding like are people like people are already so flooded with information? Is that I don't know. Is something lost in that? I think it's a problem. I think it's a problem. And I think that it's a problem that like two years ago we were flooded with or four years ago we were flooded with so much information. Um, but it was always people that had to be pumping that out to like right algorithm. And now kind of feel like I'm just like, okay, well, if the algorithm needs me to post every day, I'm going to post my original content, but I'm not going to sit there pouring over every word. I don't want to give it crap, but I want to give it my ideas. And I think that it's so hard to maybe it isn't for other people. I shouldn't speak for other people. I find it very hard to manually restate my old information or things I've written. Like when I finish a book and it's being published, I'm like, that's done. I'm on to the new ideas. I don't want to go back and be like, oh, let's find a quote from page 27. I'm like gh let the bot do that. Yeah. It's almost like I'm noticing a shift in how I'm thinking just in this conversation. Like I think I at the beginning of this conversation I viewed content as a form of personal connection because as a writer and as like an artist and a creator that's I feel myself in the things that I create. I feel a sense of connection with the people who read it. even if they're just in my head, even if I'm just imagining them, the only way we get it done. Like it's almost like a a shift from that to the content is the content and some people can use AI to generate the content and so they can free themselves up to find other ways to personally connect. At least that's how I understand like your use of AI. That's exactly how I think about it. I wouldn't never have been able to articulate it so nicely, but that's it. I mean, maybe chat GBT could have if you ran it through. Yeah, maybe. And you know, as an editor, it's not bad. I don't actually use chat GBT a lot. I use a different program that holds my whole ecosystem, but it has all of my content and writing and work. And it's so nice to be able to even when it gives me something I can cite my own work so that if any because this is another thing I've noticed it doesn't seem to happen to men and men if you're listening and you've had this experience I want to hear about it because I've only ever heard this from women content creators or coaches service providers that they get a lot of [ __ ] for anything that could be AI, any writing, anything. It's like, no, it's not real if you didn't sit there and tippity type every single word. Um, which I think is so wild. I'm like, oh, it doesn't count even if it's our original thinking, but we used a program to help us say it in a way that could be received more easily. Mhm. Just like that's so interesting. My husband has never been read for any of that. Interesting. But people are like, "Oh, is that AI? Did you really write that?" I'm like, "Yeah, I really did. You really write your book?" I'm like, "Yeah, if you want to see the tears, if you want to see the months and the pictures and the slouch, yeah, we really really came up with all of that and went through it." But that was so painful and so hard and it took so long and it was such an investment. If I were doing it again, I probably I mean I am doing it again. I'm doing it a little bit differently and I'm making sure that my time is freed up by not trying to also be creative over here and start with a blank canvas every single day. Yeah. I'm letting the al I'm letting the AI At least give me topic ideas. At least give me a rough draft. I want to talk about how static helps with going through static when you're in a tense situation with like an employee. Help me craft that. And it will give me a good starting place to write from.

Yeah. Are there any aspects of that? It's very complicated. It's making me think, this conversation is making me think of the good place. Did you ever touch that? Of like there's no moral absolutism. Like there's so many different angles and things to have in consideration.

I think part of if I'm honest like so there's some moral discomfort that I have with AI and like for me I'm just kind of like ah I don't really see a big need for it so I'm just going to avoid it. But part of why I don't think I've integrated it if I'm honest like purely selfishly is that I think I prefer writing to editing and I prefer creating and like ideiating to editing someone else's ideas. Yes. So, and I know that's not all AI is used for, but even in how you're talking about that, I'm like, would I actually want AI to write a rough draft of a blog post for me? Maybe if I'm totally stuck or like don't have the time, but then I have to go through it and read it and edit it. And like, frankly, I would probably just prefer to write it. Totally fair. Like, I think that that's like totally fair. And you're a creative person. I think it's helpful for people who maybe are not um or writing is not their thing. Yeah, I totally see that. Yeah. And I also think like I'm a firm believer that everyone is this sounds so cheesy, but everyone is creative in their own way. And I think there are different forms of creativity. Some people enjoy expressing themselves verbally. Some people like they see numbers and they think of ways to put them together. So I I am from a pure like remove all of the context, all of the concerns about the impact and the source of AI. I think it's actually really cool and exciting to envision a tool that enables people to maximize the time they spend on like their I I don't love this term, but like I want to throw up a little bit when I say it, but their zone of genius. Sure. Yeah. like they're the thing that lights them up. I think that's really exciting. And to be able to have um support and sharing that with the world in a way that's not requiring them to be independently wealthy and have an entire team of humans at their disposal. Like that is exciting. Yeah. Yeah. Um even I was I I pushed this with someone the other day. I was like, "Okay, let's say because we remember we talked like way back when. I think it was our first episode. We were talking about our potential like Oracle deck project." Oh, yeah. And I came across someone who I have a friend actually who has a huge body of work. He's kind of an artist, too, but like his images aren't so showstopping that they would make like a really great commercial oracle deck. And so he works with an artist who uses AI to like co-create the image, which is I mean it sounds like it's not it's much more involved than someone might think. Um, but they were like, "Oh, is that real? Is it still like really going to be a spiritually moving for someone if the images are AI created? And I'm like, I can see how we could think that, but unless someone is willing to spend potentially hundreds of thousands of dollars to commission an artist and then they have a great relationship with that artist, they like everything that that person does, they're willing to invest years of putting it together. that's not actually accessible for most business owners who just want to put something out in the world to help some people. So, I think that there's like this push and pull. It's like I of I bought art last week. I love buying from artists, but if I could create something that was like visually appealing that I could control and work with and would still speak my message. I can't say for sure that I wouldn't do that. I don't really love the AI art thing. Maybe it'll get Yeah. better. I like I still like a deck that's created by a human, even if it's like mixed media with some AI enhancements. Does not bother me. But Mhm. I can just see that it is yet another way that someone could break into an industry, could put their work out into the world without having to invest years and and money that they don't have. um until we are in the world of Star Trek and we have universal basic income applicators for our food. Oh, I could do that. That would be fine, right? Just like free. Everybody has their own medicine and food just in a little computer. I think it's really hard for the average person to like live some of their dreams without a huge investment of time, money, and and and effort. And yeah, it'll be interesting just to see in the next few years what this makes possible for people with a great idea, but without maybe all the resources to like take it as far as they could. Yeah. Totally. And I think it it raises the really powerful question of like what are we trying to gain by outsourcing? Yeah. And why? Such a good question. Yeah. Which I think that's like I don't I know based on my position it probably sounds like I have a an agenda with that question, but I think it is valuable. I I keep trying to remember. There's this like quote that I saw on Instagram. I think it might have been from a poem and I'm like going to bastardize it, but it was something it was something like um a per a professor and the students and the students kept turning in AI essays, right? And the professor was like what are what are you actually like trying like okay you save time but like to what end? What are you freeing up time? what is that time getting invested in in right like it's like outsourcing learning and knowledge and so I think there are no absolute like good or bad here the absolute good good or bads here um but I think it's a valuable question to ask ourselves as we like dip our toes into this new tool that we have uh that's not so new anymore of like why why are we doing this and what is what is gained and what is lost. Yes. So good. I love that. Yeah. Because I mean it sounds like I'm very like ooh yes AI ra. But at the same time I'm the first person who when I see people it seems like it's mostly on LinkedIn. But when people I I don't know how what people are doing if they're creating agents to do this or if they are just cutting and pasting someone's post in the AI and say saying like create a thoughtful response to this person's post and it's just like a regurgitation or just some incipid like dumb thing and it's so clearly not a person. I get so offended. I get so mad when people DM me like the the spammy [ __ ] Yeah, it drives me nuts because I because to your point, you're saving some time maybe by doing this, but you're telling me that whatever relationship you're trying to create with me is not even that important to you. I don't know if it's already happened to you. Are you getting a million emails from AI about our podcast? Oh my god, you're so I think I put my email address on. I need to make myself more damn somewhere. Every week I get someone. It's literally the most it it's it's like someone just turned on chat GBT that day and said, "Write a write a thing inviting these people to whatever my dumb program that it doesn't have anything to do with the podcast." They're like, "We really enjoyed your episode on insert episode title here." It was so fun when you said insert random quote here. Have you ever thought about scaling your podcast by five million listeners a month? Oh my god,

I think that's a terrible use of AI. Yeah, absolutely. Don't use AI for spraying and praying, people. Don't spray and pray.

Use it to help moral of the podcast.

Yeah. Well, we didn't smash any glasses, so good for us. We did not. This was a much more civil conversation than I expected, and we're like pretty much on the same page. So, sorry for anyone who is looking for blood bath. Yeah. Yeah. You might not you might still continue not to use it. I'm going to continue to use it every day because as a lean team, um, it helps a lot within the ecosystem I've built, which I hope is thoughtful. And just for like anybody wondering, most of my posts, a lot of my posts I just write and that's why there's grammatical mistakes and spelling errors, but sometimes I start with AI and it's always pulling from my work. That's something I do feel strongly about. I don't think you should be pulling from other people's stuff on the internet. And you can set your settings up in most programs to only look within your own ecosystem. So that's a that's a fun one, but it's also tricky if you don't have a ecosystem yet of content or previous work. Um, so just to say it's not like, oh, I just turned it on one day and it wrote like me and it's perfect. It's like, no, it was five years of writing every week and a lot of content in there. Yeah. Yeah. And I also want to firmly state I am highly pro-nap. So I hope that people find ways to get more naps and more walks. Yeah. All the naps. Sitting all day at your computer is not good for you. And yeah, you don't that.

This was so much fun. Yay. How was your cocktail? It was delicious. I drank it all and it was quite tasty and refreshing. Yeah, I'm almost done. This feels like the end of summer. The sun is like I'm looking at the sun. I'm like, "Oh, the sun is kind of setting behind me." And I know, back to school. Yeah, but fall. I feel like fall vibes for this podcast will be excellent. I love fall. Oh, I have some good cocktail ideas. But please, everybody who's listening, send us your cocktail recipes. Send us your suggestions. We have some good ones coming up from from folks who are listening. And I I think I can speak for both of us when I say it's really heartwarming to hear from people because yes, even though we're talking to each other, we are speaking into the void. So, if we don't hear that you're enjoying this or appreciating it or maybe you have a an opinion you want to share with us, that's welcome. Yeah. It means a lot. Yeah. And if there's anything you're fired up about, like please share. I think part of our goal with this podcast is just to have some like real talk about the coaching industry. So, if there's something you want us to touch on, please share it. Yeah. Yeah. Don't be mean. But yeah, don't yell at us. I'll send my AI to to give you a response. If you yell at me, you'll get an AI respon. I was trying to think of a how to incorporate AI into that. Yeah, you will get blocking you. Oh, no. No, because it's as I think I mean, we've shared this about a few things, but it's like this is all very complicated. Um, I know sometimes with podcasts and social media and like putting content out, people try to be super controversial and what I always think is so funny is that you and I are like, well, it's very complicated. It's the other. We're both like the most nuanced people, which doesn't make for a lot of like knockdown dragout fights, but I could smash my drink just for the just for the glass. I can't do it. Don't do it. It would cut into your nap time to have to clean up the glass. True. Very true. Yeah. I don't think you're going to get like pat aggressive opinions with us. Like that's just not really I think both of us are pretty thoughtful and invested in nuance. Um, which also means like we're open to alternative opinions and if you have something that you feel fired up about hearing this episode, I I would be interested because I'm still forming my opinion on AI. I I mean me me too. It's it's always changing. Um, I think the thing is this is this is how I really feel. This is the firm. I think there's just so much divisive [ __ ] in the world that keeps people from having conversations. And I know that like a lot of people around me, I know I feel this way. Sometimes it's really hard to share your opinion because of the like the backlash of the world and how we see people in the media, on social media, how we see people react. so like violently. Um, and it makes it hard to have conversations that are nuanced. It makes it hard to be in a space where you aren't yelling your opinion at someone, but you're willing to have your mind changed if if they have something really, you know, helpful to say or you're you're willing to experiment. you're willing to kind of see their point of view. I think I personally think the world needs more of that. Yes, I agree. And I think to fit in with the AI conversation we've been having, I do think those types of like h they're human conversations fundamentally because no one is all one thing or another. Even if you have a strong opinion, there are nuances in being human. So I think that's like that's what we're we need and what we are going to need more of as we inevitably incorporate we as a society ine inevitably incorporate more AI into oh my gosh our world. Cheers to that. Cheers to that. Cheers to that. Yeah. It's like in a light beam. I feel like that's your beam me up situation there. I'm getting beamed out to my starship now. I don't think that's a I haven't watched Star Trek so seriously. No Star Trek ever. Okay, so the new one um Oh, so Discovery Strange Strange Strange Strange New World. Strange New World. Strange New World. Not brave new world. That's very different. Um I I am watching that with my partner and it's kind of nice. At first, I was like a little thrown by like how calm everyone is. They're just like, "Oh, we're being attacked. Look at that. There are laser beams shaking our cockpit now. They're all like injected the calming drug. The beta blockers are going right." Right. Right. I'm like, "What is happening?" Cuz I'm like like, "Where's the drama theater? Come on." Um, but now I'm like, "Oh, this is kind of nice." Yeah, people who are thoughtful and nuanced and think rationally about things and also understand that like there are everything is a little bit complicated like but there's like a strong ethical core. So I'm kind of into it. You should watch the super old ones like the original cuz they're like very sexist and all the women are like finched in all the places. It's hilarious. It's like you actually see the the style of the time through these shows where they're supposed to be advanced people, but like you're like but they were fairly a womanizer. They were fairly progressive in some ways for the time, right? Like the first interracial kiss I think was Yeah. So, you know, there's only so far you can stretch. Yeah. You did a good job. Okay, I'm gonna have to get some recommendations from you offline on like where to start with that maybe now. I'm gonna disclose this to everyone. I'm such a nerd. I have all the nerdy things. I mean, like Oh, I'll get into it. We can talk. I think I I guess listeners tell us if this is something you'd be interested in, but I was thinking closer to like the holidays. I think we should do a gift guide. We should share things that we love in our world. if you're looking for something like different and I'll give people my like nerdy board games and all of my tech products that I am addicted to. That sounds so fun. Let's do it. I can't wait to see all your things, too. So amazing. I love that. Okay. All right. I love you. Have a great week. Thanks everybody for listening. Yay.

Ep 7: Gin and Bots (pt 2)

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